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Tourism and Travel Management - BA (Hons)

Add to my prospectus Why study this course? More about this course Entry requirements Modular structure After the course How to apply Meet the team Visit us

Why study this course?

This degree will bring you closer to a professional managerial career in the largest global service sector. You’ll benefit from close links with government and businesses via membership of the Tourism Management Institute, as well as insights from international projects by research centres such as ATLAS. Studying with us you will investigate live issues such as how to develop local tourism marketing strategies, improve the quality of London’s key visitor attractions and help local people to benefit from tourism development.

In the most recent Destinations of Leavers from Higher Education (DLHE) survey, 100% of all 2017 graduates from this course were in work or further study within six months.

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More about this course

Within the international economy, tourism and travel is a major employer and sector providing unique development opportunities to less developed countries. It's also one of the few economic activities responsible for intensified contributions towards nature and cultural heritage protection and conservation. All over the world, especially in Europe, tourism and travel are positioned as leaders in local communities’ activation programmes and used as an indicator of the quality of life.

This programme has been developed to answer the tourism and travel industry's demand for specialised managers and planners. It's constantly evolving to include the most up-to-date issues and to prepare entrepreneurs for the challenging tourism business environment, including how to strategically manage operations even in a situation of crisis. You’ll acquire knowledge in sustainable tourism management, cultural heritage and tourism-led regeneration and be faced with challenges of marketing British tourism destinations and managing visitors. You'll be given the opportunity to explore niche tourism products, advise companies on their social media strategy and create your own business plans.

The teaching on this course utilises our London location with a series of case studies, including the international trade fair of World the Travel Market. We also have one of the most diverse international bodies of students, which allows us to teach a range of worldwide case studies based on students' own experiences and cultures.

Our overseas study tour is the highlight of the course, providing an early example of field research techniques and addressing tourism marketing, management, planning and sustainability issues. We also offer European Student Exchange Programmes (Erasmus) and a range of work placement opportunities (including a one-year sandwich placement), allowing you to gain practical experience whilst studying. Although we can’t guarantee you a work placement (you’ll be required to find and secure this yourself), we will advertise suitable opportunities and provide guidance on the application process.

We have previously organised and hosted the annual Chartered Institute of Logistics and Transport student conference, with speakers including Hugh Sumner, former Director of Transport at the Olympic Delivery Agency.

The aims of the programme are to:

  • offer you an intellectually stimulating, career-relevant and coherent programme, allowing you to develop a thorough understanding of theories, approaches and techniques relevant to professional practice in tourism, travel and destination management
  • help you develop a holistic appreciation of the multimodal distribution chain and developments in digital media, including the role of marketing and communications, entrepreneurship, operational and strategic management in tourism and travel industries
  • help you gain comprehensive knowledge and understanding of the socio-cultural, economic, technological, and political environment in which the tourism destinations and industry operates, relevant systems of governance and public policy at different scales: global, national and local
  • help you develop a sound appreciation of effective people management in organisations, as well as your potential contribution as a manager and professional in the tourism sector
  • enhance your abilities to operate as an effective learner, independently as well as in teams, and to foster a creative approach to evidence-based problem solving
  • develop and improve your skills as a researcher, able to carry out primary research relating to contemporary issues in tourism and travel, including data collection, data analysis, presentation of findings and recommendations

Assessment

Assessments include simulation of professional practice and consultancy, independent and group research for a field trip and survey-based projects, portfolios, poster, video, along with more traditional essays, reports, case studies, presentations, tests and a final dissertation.

Fees and key information

Course type
Undergraduate
UCAS code N832
Entry requirements View
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Entry requirements

In addition to the University's standard entry requirements, you should have:

  • a minimum grade C in three A levels in academic subjects (or a minimum of 96 UCAS points from an equivalent Level 3 qualification, eg BTEC National, OCR Diploma or Advanced Diploma)
  • English Language and Mathematics GCSEs at grade C/grade 4 or above (or equivalent)

If you don't have traditional qualifications or can't meet the entry requirements for this undergraduate degree, you may still be able to gain entry by completing our Tourism and Travel Management (including foundation year) BA (Hons).

To study a degree at London Met, you must be able to demonstrate proficiency in the English language. If you require a Tier 4 student visa you may need to provide the results of a Secure English Language Test (SELT) such as Academic IELTS. For more information about English qualifications please see our English language requirements.

If you need (or wish) to improve your English before starting your degree, the University offers a Pre-sessional Academic English course to help you build your confidence and reach the level of English you require.

Accelerated study

If you have relevant qualifications or credit from a similar course it may be possible to enter this course at an advanced stage rather than beginning in the first year. Please note, advanced entry is only available for September start. See our information for students applying for advanced entry.

Modular structure

The modules listed below are for the academic year 2020/21 and represent the course modules at this time. Modules and module details (including, but not limited to, location and time) are subject to change over time.

Year 1 modules include:

  • This module currently runs:
    • autumn semester - Wednesday afternoon

    Events Planning and Management will help students to develop their knowledge and understanding of the processes involved in event planning and management, through academic reading, case studies and practical experience. Where possible, the module will also offer students the opportunity to either work, plan, or run an actual event (e.g. student union activities, university student ambassador, music, business, arts, cultural, and so on).

    Aims of the module:
    1. To equip students with the knowledge and skills necessary to research, plan, design and implement a range of event types in diverse settings.
    2. To develop student knowledge/ability to apply key events management (and marketing) principles and theories to real world professional industry contexts - through either-or, working, planning, running/organising a live event.
    3. To provide students with the opportunity to gain both academic and hands-on experience in the research, planning/design and delivery of events.
    4. To enable students to develop their knowledge and practice relevant com-petencies in a real-life events management environment.

    Read full details
  • This module currently runs:
    • spring semester - Tuesday morning

    This Professional Practice module will enhance the students’ understanding of what it means to be a business professional within the Tourism and Travel Industry. This module will support the preparation for their future career by encouraging them to develop, put into practice and evidence the skills and behaviours that employers want to see.

    The ‘Professional Practice’ approach ensures that as a developing professional the students understand how to learn effectively and efficiently either in the workplace or in a simulated context. They also learn how to use all the resources available to reflect on their progress. This module involves planning, conducting and reflecting on their own ‘performance episodes*’ and a more general reflection on their overall professional development to date. The written reports and reflections become part of their growth and productivity E-portfolio** which they will maintain throughout their programme.

    In addition, they will have the opportunity to test, review and evidence their skills development via the on-line resources provided throughout the programme, which support the general skills required by employers. As such this module aims to,

    1. Build understanding of the expected workplace knowledge, skills, competencies and attitudes so that they become intrinsic performance and growth motivators.

    2. Ensure the adoption of skills, attitudes and behaviours that improve self-awareness to aid reflective practice.

    *A performance episode is defined as an initiative that the students take, made up of tasks, which develops their skills, and which involves both selecting knowledge from the programme and interacting with others. It must be measurable so that they are able to reflect on their professional skills development.

    ** The growth and productivity E-portfolio is a digital internet-based tool within which they can store all evidence of their work, feedback from stakeholders, their reflections and their Individual Development Plan (IDP). It allows them to share their journey with others and to organise elements of it to help them progress further.

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  • This module currently runs:
    • autumn semester - Wednesday morning

    London’s Visitor Economy aims to showcase the extent of visitor economy in London and encourage tourism and events students to examine its potential with regards to their studies, professional development and employability. The module will explore different dimensions of global city’s visitor economy, both in class and in the field.

    With over 19 million international tourists per year, some 12 million domestic tourists in addition to over 200m day visitors, London is one of the major city destinations globally. However this poses problems for tourism managers in terms of spreading visitors temporally and geographically within the capital, catering for very diverse visitor groups and maintaining its competitive position vis a vis rivals for leisure, events and business tourists in an uncertain international environment.

    The module aims are as follows:

    • To develop a practical knowledge of London’s evolving visitor offer for leisure, business and events tourists.
    • To facilitate students ability to identify the needs and preferences of London’s diverse visitor groups
    • To enable students to identify specific visitor experiences to suit specific tourist audiences
    • To gain insight into the challenges faced by visitor managers in providing strategies, services, experiences and events for diverse visitor groups
    • To become familiar with the market intelligence, tourism and events reports and strategies produced by London’s Destination Marketing Organisation to guide London’s Visitor economy.

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  • This module currently runs:
    • spring semester - Tuesday morning
    • spring semester - Tuesday afternoon

    This module provides an introduction to the management of people in organisations, or as it is commonly known ‘Human Resource Management’. It is aimed at students from a variety of disciplines, and not just those looking to pursue a career in HRM. Ultimately, the management of people is often the responsibility of line managers and supervisors so it is important that all graduates of Guildhall School of Business and Law are equipped with the knowledge and skills to implement this effectively in practice. This module will take a critical perspective, illuminating to students not only the ways ‘good’ people management can contribute to performance and employee well-being but also the potential problems implementing this in practice.

    Read full details
  • This module currently runs:
    • autumn semester - Monday afternoon

    In an age of mass communication we are constantly bombarded by messages through advertising, content marketing, editorial, programming and other forms via the press, television, radio, film, music and the internet.

    As such, the media is a powerful dynamic force and cuts through gender, class, race, creed, and nationality to form bonds between groups of people who may exist in totally different circles, potentially bringing us closer to a global culture. Social & cultural values are largely shaped and reflected by the consumption of media and this module seeks to provide students with an insight into the media industry and also act as introduction to models and tools designed to enable them to engage in a more deeply informed debate on this constantly changing subject.

    The module aims to introduce students to the nature and make-up of the media industry and undertakes a critical examination of the role of culture and society in determining its development. It will examine both traditional and new media/digital platforms as part of a wider analysis of its influence on culture & society. Additionally the module aims to provide an introduction to the learning strategies that students will need to successfully study in higher education.

    The module also aims to assist students in the acquisition and development of the following skills:

    1. Academic Reading
    2. Research
    3. Application of Knowledge and Presenting Data
    4. Communicating/presenting – orally & collaborating / working with others
    5. Critical Thinking and academic Writing
    6. Self- assessment/reflection

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  • This module currently runs:
    • spring semester - Monday afternoon
    • spring semester - Thursday afternoon
    • spring semester - Thursday morning

    The module aims to provide an understanding of the marketing management process in contemporary organisations and in the context of tangible goods, services and b2b markets. The service sector accounts for a significant proportion of GDP and employment in most developed economies and therefore it becomes essential for students to gain insight within the area. In this module, students are introduced to a range of marketing theories such as the marketing concept, consumer behaviour, business environmental analysis, marketing research, consumer and b2b insights applicable to tangible goods and services marketing.

    The module aims to:
    ● Provide an understanding of the theoretical foundations and practical application of marketing in services, private and public sectors.
    ● Provide an understanding of contemporary issues in marketing.
    ● Develop students’ academic writing, application of knowledge and interpreting data skills.
    ● Develop students’ researching and analysing skills.

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  • This module currently runs:
    • autumn semester - Tuesday afternoon
    • autumn semester - Wednesday morning
    • autumn semester - Wednesday afternoon
    • autumn semester - Tuesday morning

    Data analysis is a top business priority. It drives the opportunity for performance improvement and, with advances in technology and software, data are generated at an ever increasing rate. As such, it is not surprising business data analysis and software skills are among the top graduate skills sought by employers today. Understanding and Managing Data, responds to these market demands by providing the underpinning skills required to make effective use of quantitative and statistical analyses and develops students’ interpretation and reporting skills.

    The module introduces data-based decision making and performance measurement and provides students with the practical experience of using Excel to transform data into meaningful information. It further introduces students to forecasting, target setting and project management. As such, it provides students with an understanding of the fundamentals of statistical methods for business decision making. In doing so, it provides the skills and knowledge required for levels 5 and 6 modules, including the dissertation and consultancy project, that develop and evaluate the quantitative aspects of business management.

    Overall, this module develops the analytical and communication skills relevant to understanding business information, with an emphasis on problem-solving techniques in the context of business management, decision making and performance measurement.

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  • This module currently runs:
    • spring semester - Monday morning

    The focus of this module is to equip students to understand organisations in contexts past, present and future, and enable them to analyse the macro, micro, internal and external business and economic environments in which they operate. An understanding of the environments will facilitate the interpretation of situations and enable decisions that add value for businesses. The focus of the module is on the external and internal influences on organizations and the effect these have on business practices.
    The module is designed to be used by Level 4 undergraduate students on a range of programmes. Examples, illustrations and case studies will be drawn from chosen industry sectors such as advertising, aviation, events, finance, marketing, music, transport, tourism, and applied to reinforce basic concepts. This will enhance the ability of students to understand particular business problems and aspects of the business and economic environment. Topics and case studies will cover business issues that are contemporary and relevant to the real world.

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Year 2 modules include:

  • This module currently runs:
    • all year (September start) - Tuesday morning

    ‘Culture, Tourism and Regeneration’ explores the growth and increasing diversity of cultural tourism, the role it plays in urban centres and their regions, and the ways in which cities have reinvented themselves as centres of leisure and recreation consumption using major cultural infrastructure investment, heritage commodification, events and festivals.

    The module considers how cultural tourism utilises notions of identity, authenticity, memory, tradition, heritage and intangible heritage for the entertainment of tourists. At the same time destinations are looking for new ways of presenting their existing cultural assets while developing new experiential and creative products to an increasingly sophisticated audience. The module explores the way in which culture and tourism have become a central part of regeneration strategies as cities try to adapt to the far-reaching social and economic changes that have transformed them over the last 60 years. London is a prime example of these processes, but the module will also consider examples from other parts of the UK and beyond.

    The module is designed to enhance students’ understanding of cultural tourism by developing their analytical and creative skills by employing photography, product design and case study analysis. The assessment programme consists of three components: a photo essay analysing an aspect of cultural tourism (30%); a design and prototype for a visitor trail (30%) and finally an analytical case study of an urban regeneration project (40%).

    Read full details
  • This module currently runs:
    • all year (September start) - Tuesday afternoon

    ‘Service Excellence for Tourism’ investigates practices and strategies used in managing exceptional relationships between customers and service providers. Consistent delivery of high quality service in tourism and travel industries increases customer loyalty, businesses reputation and competitive advantage, hence the module focus lies in the exploration of three aspects of excellent service delivery: visitor management techniques, quality management and digital marketing.

    The aim of the module is to provide students with understanding of the importance of service excellence, including reflection on their own professional conduct practices, and equip them with analytical ability to assess and improve service delivery.

    Read full details
  • This module currently runs:
    • autumn semester - Monday afternoon

    ‘Skills, Methods and Analysis’ aims to equip students with knowledge and elementary skills of data collection, presentation and analysis utilised in management research. The module will be divided into three short parts focusing on skills (writing, referencing and research ethics), methods (sampling, qualitative and quantitative research methods) and analysis (coding and data presentation).

    Through the series of practical exercises students will become familiar with the concept and variety of research methods available in the business and social research area. The module serves as an underpinning for the dissertation or consultancy projects in level 6. Additionally, on successful completion of the module, students who would like to try using research methods in practical setting, can choose an optional and self-funded ‘Applied Research with Field Course’ module in the Spring semester.

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  • This module currently runs:
    • autumn semester - Monday morning

    ‘Sustainability, Business and Responsibility’ module addresses the critical issue of how current thinking on sustainability will impact on businesses and organisation. The need to create more sustainable organisations and businesses is fundamental to current and future organisational development strategies, and it is necessary for students to understand the growing influence of the sustainability agenda on industry. This influence takes on many forms, from government policies and international agreements to the measuring the impacts of organisational practices on the ecology and communities.
    It is unavoidable that in the future, organisations, businesses, communities and individuals will be expected to understand and take responsibility for their economic, environmental and social impacts. This module henceforth will examine the current and future challenges and it will equip students with knowledge to deal with the challenge of creating sustainable forms of business that operate within ecological and socio-economic limits. It will explore the sustainability context, and how business practices will need to evolve to reflect the realities of operating within a globalised trading system that is striving to apply sustainability principles.
    The overarching aim of the module is to ensure that students develop a full understanding of what is meant by sustainability, who decides, what constitutes sustainability principles and how these principles are applied. It will explore varied tools and techniques used to apply sustainability principles, by governments, business and communities, and the challenges and conflicts these present. Such appreciation will be developed progressively via more specific aims which are:
    • To engage with the growing international debate and practice around sustainability, business and corporate social responsibility (CSR);
    • To evaluate how this will challenge organisations and businesses;
    • To examine tools and techniques for evaluating and implementing of sustainability;
    • To analyse the evolving policy frameworks within which business operates;
    • To understand how changing environmental realities may affect business practice.
    The module also aims to assist students in the acquisition of the academic skills such as academic reading, researching, problem-solving and decision making, critical thinking and writing and finally application of knowledge and presenting data.

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  • This module currently runs:
    • spring semester - Wednesday morning

    ‘The Applied Research with Field Course’ is designed around the model of research-informed teaching, with emphasis on learning through problem-solving and self-managed projects. The module serves as an optional continuum to ‘Skills, Analysis and Methods’ module and aims to stimulate development of students’ ability to relate theoretical material to real world case study, making clear links between theory, research methodology, data collection and analysis.
    For the length of the module, students cooperate and work in groups, to gather amount of data sufficient to complete their independent projects. Given the case study destination, students research relevant to their discipline aspects of the destination and decide on subject-specific problem to be investigated using primary research. In the next stage, students design research framework focusing on research question, suitable methodology and sampling. In the process, the encouragement is given to the use of mixed methodologies (interviews, surveys, audits, participant observation and visual methodologies) to enable students to practice in field a range of tools and develop skills of independent researcher. During the field course, students are expected to conform to the professional code of conduct.
    Additionally, the module aims to create group cohesion and the sense of course belonging, which is fundamental to improving retention rates as well as overall levels of student satisfaction.
    The aim of the module is to provide students with an opportunity to design research project and practice research skills in an unfamiliar environment, via residential field course. This serves as a practical underpinning for the dissertation module and ability to verify and address student’s individual strengths and weaknesses as a researcher.

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  • This module currently runs:
    • spring semester - Wednesday afternoon

    The aviation industry is one of the highest profile industries that are subject to extreme environmental constraints. There are many reasons for this situation but airlines and airports must adapt policies that allow them to thrive in the long term and achieve goals linked to sustainability. The module aims to give students an appreciation of just how critical environmental management is to the aviation business for long-term sustainability. The reality is that already airlines and airports are constrained in an operational setting because of their negative environmental impacts and the industry sector is now engaged in a vital campaign to re-assure the public that they have their house in order. The module therefore highlights the current approaches needed to manage the expectations of society as far as the environment and sustainability are concerned.

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  • This module currently runs:
    • spring semester - Tuesday afternoon
    • autumn semester - Tuesday afternoon
    • autumn semester - Monday morning

    This module provides a comprehensive and up-to-date understanding on brands, brand equity and strategic brand management. It outlines the concepts and framework of branding, which are crucial in designing, implementing marketing campaigns as well as activities to build, measure and manage brand equity. It provides students with the tools and techniques to improve long-term profitability via creating effective brand strategies.

    Aims of the module:
    • To explore the role of branding from a corporate and consumer perspective.
    • To introduce students to the theory of branding.
    • To develop students' understanding of the role played by marketing communications in the building and maintenance of brands.
    • To develop students' skills particularly communication skills including writing, oral and interpersonal skills.

    On completion of this module students should develop the following skills:
    • Researching and Analysing Data
    • Application of Knowledge and Presenting Data
    • Critical Thinking and Writing
    • Communicating/Presenting – orally and in writing, including inter-cultural communication
    • Problem Solving and Decision Making
    • Interpersonal, including collaborating/working with others, cross cultural awareness, having a positive attitude, negotiation and persuasion

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  • This module currently runs:
    • spring semester - Wednesday afternoon

    ‘Niche Tourism’ studies wide range of forms of tourism increasingly vital in the tourism industry due to the growing importance of experience economy. Contents cover an overview of niche tourism concept and distinctiveness of niche marketing approach, to be able to explore various areas of niche tourism, covering the scope of culture- and nature-related forms, together with niche tourism forms of ethical concern such as sex tourism.

    Teaching uses many case studies throughout, aiming to provide students with a realistic understanding of challenges faced by small and medium enterprises and destinations seeking to establish or improve their destination product through niche tourism. Study of niche marketing techniques prepares students to recognise and apply strategies appropriate for particular circumstances and successfully compete for visitors in today's global marketplace. Knowledge of growing in popularity forms of niche tourism enables students to practice application of ‘fresh’ strategic approaches to destination’s planning and entrepreneurship.

    Module is delivered as part of the BA Tourism and Travel Management curriculum; however it is also suitable for students with some marketing background, interested in innovative tourism products and niche marketing principles. It also serves as basis for research ideas useful in the dissertation module, and as an opportunity for entrepreneurial activity of alumni.

    The aim of the module is to enhance students’ understanding of the scope and role of niche tourism forms in destinations’ development and as an entrepreneurship option, at the same time equipping students with essential transferable skills of social media creation, cross-cultural awareness and creativity and innovative thinking.

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Year 3 modules include:

  • This module currently runs:
    • all year (September start) - Friday afternoon

    ‘Destination Management and Marketing’ guides students through principles of tourism destinations management and marketing, opening prospective career pathway into planning and developing tourism destination’s portfolio. Realistic understanding of obstacles facing destinations that seek to establish or improve destination product and image will be explored critically with reference to current issues and case studies from range of destination types: urban and rural, led by events, culture, business or niche tourism products.

    As core module for Tourism and Events pathway, it aims to utilise links with Tourism Management Institute and develop graduates able to meet industry needs and pursue career in this, mostly public, sector of tourism industry.

    Design is based on the model of work-simulation, as the module aims to offer students an opportunity to practice industry-specific skills and competencies; apply so far attained knowledge and develop teamworking and communication skills. During the course of the module, students apply principles to practice through ‘live’ examples, advising a particular British destination on improving its competitive advantage via typical for destination manager's practice tools: poster, business pitch and project bid.

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  • This module currently runs:
    • all year (September start) - Thursday afternoon

    ‘Research methods for dissertations and consultancy projects’ teaches social science research methods from a real-world perspective. Students can follow the dissertation or consultancy project pathway so to apply their understanding of research methods to a substantial piece of independent research.

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  • This module currently runs:
    • autumn semester - Friday morning

    This module critically analyses the theories and models that guide the development of business strategy for the travel sector with reference to current issues and case studies. Students will apply principles to practice through ‘live’ examples, for example strategies of start-up airlines entering scheduled routes.

    The aim of the module is to apply theories and models of sustainable competitive advantage to the travel sector with particular reference to liberalization of travel markets, and continuing barriers to market entry. It also aims to examine the significance of organizational structure and people management for business strategy in the travel sector.

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  • This module currently runs:
    • spring semester - Thursday afternoon
    • autumn semester - Thursday afternoon
    • spring semester - Thursday morning
    • autumn semester - Thursday morning

    The University has a policy that all undergraduates must, at either Level 5 or 6, take a Work Related Learning (WRL) module i.e. a module which requires them to directly experience and operate in the real world of work and to reflect on that episode in order to identify skill and knowledge areas that they need to develop for their career. This module (and “partner” modules, namely, Creating a Winning Business 1 (Level 5) and Creating a Successful Social Enterprise 1 and 2), are module options available to ALL University students to fulfil the University’s WRL requirement.

    This module challenges students to be creative in identifying a new business opportunity and in examining the viability of all aspects of the idea in the real world context e.g. testing potential customers’ views. As a result of the feedback received and enquiries carried out, the idea will change and develop over the duration of the module. Throughout the module, students are required to not only apply the business development theory taught but also to continuously reflect on how they have applied the theory and the skills and knowledge gained from their work. This reflective dimension promotes the development of practical attributes for employment and career progression.

    The QAA Benchmark on Business and Management (2015) emphasises the attribute of “entrepreneurship” and of “the value of real world learning”. In terms of promoting work related skills, the module specifically focuses on practical techniques for generating and developing new business ideas and so develops creative thinking. In addition, it requires students to examine market potential and prepare a “pitch” as if seeking investment. The module requires a high level of self-reliance to pursue their business idea. Students develop an understanding of the role of new ideas in business start-ups, business growth and development.
    These skills and techniques are of practical relevance to anyone considering starting a new business, working for a Small or Medium sized Enterprise (SME) or taking on an intrapreneurial role within a larger organisation where the business environment is constantly evolving and producing new challenges and opportunities.

    For those students keen to go beyond this module and start their own business, they can apply to the Accelerator for access to “seed” money and advice and support.

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  • This module currently runs:
    • spring semester - Thursday afternoon
    • autumn semester - Wednesday morning
    • spring semester - Wednesday morning
    • autumn semester - Thursday afternoon

    This module enables students to undertake a short period of professional activity either part-time/vacation employment; work placement; not-for-profit sector volunteering or a professional project led by an employer.

    The work related learning activity must be for a minimum of 105 hours. These hours can be completed in a minimum of 15 working days (based on 7 hours per day) full-time during the summer, or over a semester in a part-time mode. The activity aims to: enable learners to build on previous experience and learning gained within academic studies and elsewhere; provide opportunity for personal skills and employability development and requires application of subject knowledge and relevant literature. Learners will be supported in developing improved understanding of themselves, and the work environment through reflective and reflexive learning in reference to the Quality Assurance Agency Subject Benchmark Statements for the appropriate degree programme.

    Students will be contacted prior to the semester to ensure they understand requirements of securing work related activity in advance. Support is provided to find and apply for suitable opportunities through the Placements and Careers teams. The suitability of the opportunities will be assessed by the Module Team. Learners may be able to utilise existing employment, providing they can demonstrate that it is personally developmental and involves a certain level of responsibility. It is a student's responsibility to apply for opportunities and engage with the Placement and Careers team to assist them in finding a suitable role.

    The module is open to all Business and Management undergraduate course programmes (for semesters/levels, see the appropriate course specification.

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  • This module currently runs:
    • spring semester - Wednesday afternoon
    • autumn semester - Wednesday afternoon
    • spring semester - Wednesday morning
    • autumn semester - Wednesday morning

    This module is designed to provide students with an opportunity to prepare for entering the workplace as a graduate, as well as preparing them for success in their future career. It will help students to develop a clearer understanding of themselves, identify and develop their strengths and abilities as well as support their CV, application writing and interview skills.
    The aim of the module is to
    • prepare students for the graduate employment market;
    • prepare students for their future career by helping them to identify their preferences and career anchors;
    • raise students’ awareness of themselves and their personality type;
    • provide students with a narrative to describe themselves at interview;
    • practice required skills needed to be successful including networking, assessment centre exercises, interviewing skills;
    • help students to develop their CV, and application writing as well as interview skills.

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  • This module currently runs:
    • autumn semester - Thursday morning

    This module looks at the relationship between the creative industries, events and cultural policies. It critically discusses notions of the creative class, the creative city and the experience economy which have been used to inform and support strategies in cultural and creative industries policies. It further investigates the role the creative industries play in urban as well as rural areas and it also explores ways in which cities have reinvented themselves as centres of leisure and culture consumption using major cultural infrastructure investment, events and festivals.

    Aims:
    1. To critically assess and analyse the relationship between events, cultural policy and the creative industries
    2. To provide students with an understanding of the role strategy and policy-making play in event-led and culture-led regeneration projects
    3. To further develop students’ analytical and critical abilities and prepare them for the completion of an individual essay based on independent research

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  • This module currently runs:
    • spring semester - Tuesday morning
    • autumn semester - Tuesday morning

    The creative industries have grown substantially in the UK in recent years. They are known for their uniqueness – high-pressure environments, fragmentation and diversity. The module identifies a number of players within the industry including film, fashion, photography, print, music and advertising and examines the particular working experience of ‘the creative’. Firms within the industry are heavily project-based – meaning they operate very short project cycles, against numerous rivals, with relatively easy entry and exit strategies. The module highlights issues within the industry including a shortage of managers, fierce competition and working in a fast moving industry. The main aims of the module are to:

    1. Broaden the students’ understanding of what constitutes creative industries and the contribution creative industries make within UK and in the world.
    2. Provide students with sound understanding of the management of creative people/firms.
    3. Provide students with an over view of project management from project planning, managing a project and evaluation of the project performance.

    The module will enable students to enhance their analytical, problem solving, critical, planning and reflective thinking abilities. This would assist the students with their employability skills within the creative industries and beyond.

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  • This module currently runs:
    • spring semester - Friday morning
    • autumn semester - Thursday afternoon
    • autumn semester - Friday afternoon
    • autumn semester - Friday morning
    • spring semester - Thursday afternoon
    • spring semester - Friday afternoon

    This module is a 15 credit option module on the Undergraduate Scheme.

    Increasingly managers at all levels of an organisation are required to manage projects, temporary endeavours undertaken to create a unique product or service. This module uses the Association of Project Management Body of Knowledge (APMBOK), https://www.apm.org.uk/body-of-knowledge/ - and therefore prepares students in the capabilities required for effective project management: managing resources, time, people, and the project as a whole. The module includes both the use of computer programmes for project management and approaches to managing people and leading and motivating teams.

    Aims of the module:
    The module will equip the student with an understanding of the complexities of managing projects in an uncertain world. The student will become familiar with the project business case, the detailed planning and the use of ‘WBS’ and the ’OBS’, resources issues and their management, the timeline, budgeting and cash flow as well as the eventual monitoring and control of the project through methods of tracking and monitoring. The student will study methods of managing people in the project with appropriate models of leadership, team behaviours and motivation and methods of conflict management and resolution.

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  • This module currently runs:
    • spring semester - Friday morning

    The aviation and travel industry have a huge number of interdependent factions within it and this leads to vast operational complexities. This together with a highly regulated industry, a competitive and dynamic external environment and a substantial level of Government involvement has the potential expose this sector and, airlines and airports alike, to a vast array of risks and uncertainties, both internally and externally.

    This module aims to explore the types of risk that the aviation and travel sector generally sector are exposed to and, what possible solutions might be put forward to mitigate against these.

    More specifically the module will help develop the students understanding of how to assess, evaluate, mitigate and monitor risks as they pertain to the sector. This can be further broken down into developing an understanding of the areas such as;
    • financial risk
    • operational risk
    • HR and outsourcing risks
    • Strategic and commercial risks

    The module aims to develop a students understanding of theoretical modules for risk and business continuity and identify good practice and lessons learnt from both the sector itself and, related industries.

    The aim of this module is to build a practical knowledge base of the operational requirements for airlines and airports and the travel industry, to operate as effectively and efficiently as possible in sub optimal business environments or, due to unforeseen or unstoppable events.

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  • This module currently runs:
    • spring semester - Thursday morning

    ‘Visitor Attraction Management’ considers visitor attractions from the perspective of the tourism industry – as a product that is managed and marketed to tourists to meet visitor expectations and maximise visitor satisfaction while ensuring financial security in a dynamic external environment.
    The module covers visitor attractions in the commercial, pubic and not for profit sectors. In order to understand the operation of these attractions, consideration to the main management functions including finance, marketing, visitor experience management, facilities management, interpretation and education is given. Specific issues related to the management of sensitive sites (such as sacred sites and dark heritage sites) are considered. Ethical issues in the management of visitor attractions are dealt with in areas such as the handling of live collections (zoos and aquaria), the treatment of human remains, the provenance of collections, restitution and repatriation.
    Whatever the attraction (theme park, museum, temple or battlefield) - they all need to maintain the appropriate balance of visitor engagement, enjoyment, excitement and enlightenment. In addition, they need to continually adapt to the dynamic social, economic and political environment in which they operate. To that end, the module emphasises the need for organisations to think ahead strategically and develop plans to build on their strengths and exploit the opportunities in the wider environment in order to retain and improve their market position.
    The module aims to give students the analytical skills to evaluate a visitor attraction and apply management principles to devise strategic options for organisations that will address internal and external challenges.

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After the course

We believe that your university experience should be designed to enhance and support your professional life. We place as much emphasis on gaining skills relevant to the workplace as on learning the academic discipline that you’re studying.

This course is designed to offer an intellectually stimulating and distinctive programme that enables you to prepare for a satisfying career. Over the past 20 years, many of our graduates have developed rewarding careers in business, government and third sector tourism organisations, in roles such as:

  • research
  • consultancy
  • tour operation
  • destination managers and planning
  • road, rail, sea and air transport management

Additional costs

Please note, in addition to the tuition fee there may be additional costs for things like equipment, materials, printing, textbooks, trips or professional body fees.

Additionally, there may be other activities that are not formally part of your course and not required to complete your course, but which you may find helpful (for example, optional field trips). The costs of these are additional to your tuition fee and the fees set out above and will be notified when the activity is being arranged.

Additional information

Our business and law undergraduate programmes are continuously improving and are currently under review for 2020-21 entry. Please apply as outlined in the how to apply section of this page and If there are any changes to your course we will contact you. All universities review their courses regularly and this year we are strengthening our business and law courses to reflect the ever-changing landscape of the world of business and law.

Discover Uni – key statistics about this course

Discover Uni is an official source of information about university and college courses across the UK. The widget below draws data from the corresponding course on the Discover Uni website, which is compiled from national surveys and data collected from universities and colleges. If a course is taught both full-time and part-time, information for each mode of study will be displayed here.

How to apply

Clearing 2020: If you’re a UK or EU student applying for a full-time degree starting this autumn, you’ll need to apply through Clearing. If you're an international applicant or wanting to study part-time, select the relevant entry point and click the "Apply direct" button.

Applying for 2021

If you're a UK/EU applicant applying for full-time study you must apply via UCAS unless otherwise specified.

UK/EU applicants for part-time study should apply direct to the University.

Non-EU applicants for full-time study may choose to apply via UCAS or apply direct to the University. Non-EU applicants looking to study part-time should apply direct to the University. If you require a Tier 4 (General) student visa, please be aware that you will not be able to study as a part-time student at undergraduate level.



When to apply

The University and Colleges Admissions Service (UCAS) accepts applications for full-time courses starting in September from one year before the start of the course. Our UCAS institution code is L68.

If you will be applying direct to the University you are advised to apply as early as possible as we will only be able to consider your application if there are places available on the course.

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