Start-up fitness company gets branding boost from London Met student
Events Management BA undergraduate student Andrea Hundeyin used his event management skills from London Met to help launch new health and fitness company Body and Barz.
Body and Barz
Body and Barz has a holistic approach to health and fitness that incorporates calisthenics and bodyweight style training with cross-fitness training and motivational seminars. The company runs sessions in gyms across London including EasyGym, Gymbox and Thirdspace.
Andrea's event management role
Andrea has been involved with the company for a year and has been given responsibility for creating the company's first major branding event at the 02 Arena. Andrea said his role, “has been to develop social media for the event and control ticketing – parts of my course have been really helpful in delivering this project. I am really pleased with my involvement in this company as this has helped with my studies. The Directors of Body and Barz have said that I can start work full-time with the company when I graduate.”
The event took place successfully from 10am to 6pm on 16 and 17 July 2016 at the O2 Arena. For more details about the company and future events, go to the Body and Barz website.