Events Management - BA (Hons)
Why study this course?
Taught in the heart of London – one of the world’s great event capitals – this undergraduate degree will provide you with an in-depth understanding of the key principles of events management and the specialist skills required for a range of different roles. Taught by experts, you’ll also be mentored by leading industry figures and develop the experience and contacts you need for a successful career in events management.
In the most recent (2015-16) Destinations of Leavers from Higher Education (DLHE) survey, 100% of graduates from this course were in work or further study within six months.
This degree has been designed to offer you a range of choices. Whether you want to focus on the academic study of events management or gain more practical skills as an entrepreneur or employee in the industry, you can create a programme that suits you. The course is recognised by ABPCO (the Association of British Professional Conference Organisers), who are the UK’s leading professional body for conference and event organisation. ABPCO recognition gives the course access to exclusive networking opportunities and guest speakers for students and staff.
You’ll be taught by our experienced team and benefit from their years of experience in research and hands-on events management. Taught in the heart of London, you’ll also be perfectly placed to take advantage of the countless events opportunities on our doorstep. Throughout the course, you’ll study all aspects of events management – legal, human resources, logistics, marketing and finance – and gain the skills and know-how to create events from conception to conclusion, whether you're party-planning as an individual or playing a role in a wider organisation.
You’ll also work closely with our industry partners across a range of fields including music, arts, fashion and corporate events. These partners will not only offer guest lectures throughout the course, they’ll also be actively involved in your development and act as mentors on practical modules and as recruiters, often employing interns and new graduates from our student/alumni pool.
On graduation, you’ll have the experience and qualifications to forge a successful career in events management. You’ll also have a range of transferable skills in research, presentation, collaboration and self-management, which are highly sought-after in many industries.
Your knowledge and skills will be assessed through individual and group presentations, case studies, exams, coursework (reports, essays, portfolios and reflective blogs) and a final dissertation in the final year.
The course is recognised by ABPCO (the Association of British Professional Conference Organisers), who are the UK’s leading professional body for conference and event organisation.
London Metropolitan University is a member of the Association of Event Management Educators, an organisation that shares best practice in teaching events management and provides industry networking opportunities for students and teachers.
In addition to the University's standard entry requirements, you should have:
- a minimum grade C in three A levels or minimum grades BC in at least two A levels in academic or business subjects (or a minimum of 96 UCAS points from an equivalent Level 3 qualification, eg BTEC National, OCR Diploma or Advanced Diploma)
- English Language and Mathematics GCSE at grade C (grade 4 from 2017) or above (or equivalent)
If you do not have traditional qualifications or cannot meet the entry requirements for this undergraduate degree, you may still be able to gain entry by completing the Events Management Extended Degree.
All applicants must be able to demonstrate proficiency in the English language. Applicants who require a Tier 4 student visa may need to provide a Secure English Language Test (SELT) such as Academic IELTS. For more information about English qualifications please see our English language requirements.
If you have relevant qualifications or credit from a similar course it may be possible to enter this course at an advanced stage rather than beginning in the first year. Please note, advanced entry is only available for September start. See our information for students applying for advanced entry.
If you're studying full-time, each year (level) is worth 120 credits.
Year 1 will provide you with all you need to adapt to university life. It will also introduce you to the core subjects that form the foundation of your degree, including marketing, the events industry as a whole, economics, finance and research skills.
In Year 2 you’ll engage in real-life projects set by industry partners from the worlds of music, fashion, art and business. Working together with the course team, these industry professionals will supervise your projects and help develop your concepts into workable plans that are then executed. In addition, you’ll learn the context of the events industry and the role that it plays in society, as well as the practical knowledge to deal with the legislative and human resource issues that arise when working in the industry. You’ll also choose from optional modules to develop your experience in subjects such as consultancy, understanding London as an events city and languages or undertake an optional work placement (aided by our dedicated Placements and Employability Unit).
In your final year, you’ll write your dissertation on a subject of your choosing and work closely with a member of our team to develop and research your topic. You’ll also develop your marketing skills and learn how events can be used to contribute to national and local economies by way of tourism, and how you can use this information to develop your own work. You can also choose from optional modules that help you prepare for the world of work/entrepreneurship, develop skills in policy and decision making, or prepare for postgraduate study.
Year 1 core modules:
- Economics and Finance for the Service Sector
- Introduction to Events
- Introduction to Research
- Principles and Practice in Marketing
Year 2 core modules:
- Human Resources and Event Law for Event Management
- Events and Society
- Events Planning and Implementation
Year 2 optional modules:
- London – an Events City
- Event Management Consultancy
- Creating a Winning Business 1
- Learning Through Work
Year 3 core modules:
- Events Tourism
- Marketing, PR, Sponsorship for the Events Industry
- Theory and Practice in Research
Year 3 optional modules:
- Project Management
- Business Innovation Through Events
- Creative Industries and Events Policy
- Creating a Winning Business 2
- Learning Through Work 2
"What I enjoy most about the events management course is how multifaceted it is. By this I mean that it isn’t about the managing of an event alone. The course offers many aspects involving marketing, law, consultancy and human resources. For individuals who aren’t sure about what route to take within the events industry after graduating, the many different aspects the course offers can help students gain little insight into each of the paths that are involved with events management and can therefore help narrow down the pathway someone may be inspired to take." Wiebke Redinger
On completion of this degree you’ll have received not just a practical education but also opportunities to get involved, to get employed, to develop networks and connections and to discover just how much you're capable of as an events management professional.
Past graduates have gone on to have successful careers in some of the leading companies in the industry, including BlueGlass Interactive, C Squared, Chillisauce, Diageo, Heart Productions, TripAdvisor and Upper Street Events.
Others have launched their own enterprises, gone on to have successful international careers in their home countries or continued their education at postgraduate level.
We're investing in an exciting, multimillion pound transformation of the London Metropolitan University campus, between 2016 and 2020. We’re moving all of our activity to one place, our current Holloway campus in Islington, north London. This will mean the teaching locations of some courses will change over time.
Whether you will be affected will depend on the duration of your course, when you start and your mode of study. The earliest moves affecting new students will be in September 2018. This may mean you begin your course at one location, but over the duration of the course you are relocated to one of our other campuses. Our intention is that no full-time student will change campus more than once during a course of typical duration.
All students will benefit from our move to one campus, which will allow us to develop state-of-the-art facilities, flexible teaching areas and stunning social spaces.
Please note, in addition to the tuition fee there may be additional costs for things like equipment, materials, printing, textbooks, trips or professional body fees.
Additionally, there may be other activities that are not formally part of your course and not required to complete your course, but which you may find helpful (for example, optional field trips). The costs of these are additional to your tuition fee and the fees set out above and will be notified when the activity is being arranged.
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How to apply
If you're a UK/EU applicant applying for full-time study you must apply via UCAS unless otherwise specified.
UK/EU applicants for part-time study should apply direct to the University.
Non-EU applicants for full-time study may choose to apply via UCAS or apply direct to the University. Non-EU applicants for part-time study should apply direct to the University, but please note that if you require a Tier 4 visa you are not able to study on a part-time basis.
When to apply
The University and Colleges Admissions Service (UCAS) accepts applications for full-time courses starting in September from one year before the start of the course. Our UCAS institution code is L68.
If you will be applying direct to the University you are advised to apply as early as possible as we will only be able to consider your application if there are places available on the course.
Fees and key information
News and success stories
Dr Steve Hills, a sport-for-development expert at London Met, will share his expertise at a boxing focused All Party Parliamentary Group meeting in April.
Dr Stephen Hills has collaborated with academics from around the world in conducting an ethnographic study of a new way sport can be used as a vehicle for social change.
Photograph of Layla Armstrong at an International Live Events Association (ILEA) event.
From guest lecture to a member on the committee
Events Management BA student Layla Armstrong joins the ILEA after an inspiring guest lecture.
Photograph of Alexandra Storch
"London Met has really opened my eyes"
Alexandra Storch, a recent Events Management MA Alumna, has landed a role in Chillisauce as a Corporate Sales Executive.
A photograph of a Body and Barz event
Events management meets health and fitness
Events Management BA undergraduate student Andrea Hundeyin used his event management skills from London Met to help launch new health and fitness company Body and Barz.
Social media conference
London Met academic Tom Lunt evaluates social media marketing strategy.
International food market
Students host international food market
A team of second year BA Events Management students took over the North campus courtyard and treated students to a feast of street food and dance performances.
Cathy Skeggs book launch
Alumna publishes her own book: What are we going to do next? Social team building and finding fun for city adventurers
Events management students
Pitching experience for Guildhall students
Events management students
Pitching experience for Guildhall students
Guildhall events students present seven entertaining nights at Club Fandangos.
Kevin Jackson giving a talk
Visit from VP at George P. Johnson Experience Marketing
Students at the Events Christmas Fair
MA Events Marketing Management students get a lesson in experience management, branding and relationship building.
Events management students on visit
Students visit the Museum of London Docklands to find out more about events and society.
Monique Batra, Roger Justin & Natalia Pareja Ruiz
Two of Guildhall’s third year undergraduate students have gained valuable work experience at this year’s MSDUK (Minority Supplier Diversity UK) conference
Meet the team
Date 25 Apr 2018 Time 5:00 PM Venue London Metropolitan University
This Mini Open Evening is for those who are interested in studying with us on our business, law and interpreting subjects (see subject area list below). We know that going to university... more