Students' business idea wins silver in national competition

The winners of the 2018 Big Idea Challenge creative category win silver in Ecotrophelia UK.
Date: 14 June 2018

The winners of the 2018 Big Idea Challenge creative category have won yet another award in the National Ecotrophelia competition.

Fabamallow, a luxury, vegan and eco-friendly marshmallow formed by a group of Food Science MSc students at London Met won silver at the Dragons Den- style competition which took place last week in London.

Held over two days, the competition challenged teams of UK students to develop unique food and drink products.  

Under the brand of ‘Supreme Sweets’, Dimple Divecha, Sonia La Fauci, Jan Brady and Jasmine Lenoble pitched their idea to a panel of senior food experts.

The prize giving was held the following day where the business idea was awarded silver.

Dimple said: "It was a great opportunity to be able to discuss our product with industry professionals. We are incredibly happy to have won silver but really, just taking part was an incredibley experience in itself."

Fabamallow will be taking part in the Accelerator Launchpad programme next month to further their business knowledge.

"We're really excited to move forward with Fabamallow - to keep developing it and hopefully bring it to the market."

Image (L-R): Patrick Carter, Technical Manager at Marks and Spencer, Sonia La Fauci, Jan Brady, Jasmine Lenoble, Dimple Divecha, Dr Sue Bailey, senior lecturer in Food Science MSc at London Met, and Dr Abdi Ghavami, course leader for Human Nutrition BSc at London Met.