MA Sports Management Students Visit Home of Rugby World Cup 2015

Behind the scenes tour for MA Sports Management students
Date: 17/12/2014

A group of postgraduate sports management students pose pitchside at Twickenham Stadium, the 82,500-seater home of English rugby in south west London.

The students undertook a behind the scenes tour of the Stadium that enabled them to see first hand the major renovations being made to the famous sporting venue as it prepares to host 10 of the 48 games in next year’s Rugby World Cup, being staged at 13 venues throughout England and in Cardiff, Wales from 18 September to 31 October. 

The £76 million makeover includes two new big screens, new LED, low-energy floodlights, upgraded medical facilities, a complete overhaul of the players’ changing room, improved Wifi access and 700 digital display screens around the Stadium, new electronic turnstiles, the refurbishment of the main VIP areas, and a new £1.2 million state-of-the-art Desso hybrid grass pitch with under-soil heating.

Casper Pedersen from Denmark found the visit to Twickenham inspirational. The event “really made me feel my passion for working in sport. I want to be part of this. The stadium tour made me even more certain that sport is the right business for me”. 

Italian Luca Benedetti was also inspired by the visit. "It gave me an insight into the hospitality management adopted by a big sport organisation and increased my industry understanding. By covering all the aspects of staging a sports event the experience enhanced my knowledge."