The Cass animators light up London

BA and MA Animators are set to transform Surbiton's iconic Art Deco station as part of turning on of the Christmas lights in the London Borough of Kingston-Upon-Thames.
Date: 2 December 2014
BA and MA Animators are set to transform Surbiton's iconic Art Deco station as part of turning on of the Christmas lights in the London Borough of Kingston-Upon-Thames, Thursday, 27 November 2014. 
 
The animators will be projection mapping moving images on to the building, transforming its windows into digital stain glass, and walls into animated origami (see images from a test run conducted on 10 November).

Talking about the project, BA and MA Animation Course Leader Mark Collington said, "This is a very exciting opportunity for us. We are really focused on developing alternative applications for animation, working on architectural projects is just one example that shows how progressive the work of our animators is. We are also very lucky to have an ongoing partnership with a range of imaginative organizations including South West Trains and Creative Youth Kingston."

The project is one of a series of animation live briefs with high profile clients in the capital. Last year The Cass animation studio created a 3D Zoetrope for the Museum of London which brought alive artifacts from their Thomas Becket Pilgrim Badge collection, exhibited as part of Digital London Late 2014.

The Cass animation studio is also working in partnership with Aduna in 2014 - the Africa-inspired London health and beauty brand and social business. Animation students will be producing virals and immersive experiences as part of the Aduna campaign to Make Baobab Famous in 2015. The campaign is designed to promote the baobab fruit, its health giving qualities, and most importantly to raise awareness of the economic benefit to be gained from the sale of the unique naturally occurring powder of the fruit by the West African communities that own the trees.

If you would like further information on running a live brief with The Cass animation studio please contact:
 
BA and MA Animation Course Leader: m.collington@londonmet.ac.uk
Cass Projects Officer: j.Ng@londonmet.ac.uk

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